Saturday, February 24th from 8am – 4pm buckle up for an automotive spectacle like no other at the Boca at Nova Motorcar Festival 2024 taking place at Nova Southeastern University in Davie, Florida. Formerly known as the Boca Raton Concours d’Elegance, The Elegance Boca Raton returns ushering in a new era of automotive elegance and excellence. To kick off this transformation, guests will experience “Boca at Nova” – a thrilling event in 2024 that celebrates the world of collectible cars and previews the return of Elegance Boca Raton in early 2025.
Guests will delight in one of the ‘Father of Digital Art’ Laurence Gartel’s famous Art Cars on view.
FREE General Admission
Laurence Gartel: Known as ‘The Father of Digital Art’, Gartel’s vision was to create electronic images, capture them with a still camera off a monitor as there were no saving devices or software to store the created picture. He saw these images as works of Art that would eventually replace painting. In 1985 he delivered the keynote speech at the First Pan Pacific Computer Conference in Melbourne, Australia predicting the future of the world, which landed him on the front page of “The Australian” Newspaper. This was the same year he taught Andy Warhol how to use the Amiga Computer to create the album cover for Debbie Harry (Blondie.) It was a moment when “Pop Art met Digital Art.” In 1991, he produced his famous ABSOLUT GARTEL ad for Absolut Vodka. Gartel had a feature exhibition at the Norton Museum of Art, and in 2009 he received the Palm Beach Photographic Centre’s prestigious FOTOmentor Award. In his 40+ year career he created artwork for the 57th Annual Grammy Awards; Newport Jazz Festival; NASA; Monaco International Film Festival; Feature of the 113th New York International Auto Show; Oslo Motor Show Norway and much more.
